Advertising, Social and Economic Costs and Benefits

whole 1 P1 describe the oddball of line of course, purpose and ownership of two contrasting organisations Tesco Tesco is in private sector, only it is a PLC, a popular limited association, this is an international business, too it is in primary. Tesco is doing returns by providing nourishment to its customers. Tesco exist, so good deal can buy food, they do their own products besides, this company exists for making profit. Tesco makes profit by selling its products or making de tolerateries to customers.Tesco is trying to achieve , to be the best company Our vision is for Tesco to be most highly valued by the customers we serve, the communities in which we operate, our loyal and committed staff and our sh atomic number 18holders to be a maketh company a modern and innovative company and winning lo countery, applying our skills globally. Tesco is a global business. Tesco is a public limited company (PLC) this means that the owners of Tesco ar the per centumholder. North Yorkshire Fire and speech value- This is a public sector institution, it doesnt make profit, because its advantage costs more than the amount of money nation pay them for fire.This organization exist so when the instead a a little have fire or extreme situations they call fire and rescue service and they help them. In 2004 North Yorkshire Fire and Rescue Authority substantial a new focused Vision to reflect their broader function within the modernisation agenda. Over the 10 stratums to 2014, in North Yorkshire and the City of York, 125 more people will still be alive through the work of the new Fire and Rescue Service. This will be due to the Service having significantly reduced the likelihood and severity of fire and otherwise emergencies.We will achieve this through the lettering of our staff working in partnership with other agencies in the community. This is a local company because it is North Yorkshire. Simply summarised as The term 125 Alive captures the Authorit ys Vision in one simplex phrase. It means that 125 people who might otherwise have died in an accident will be alive because of preventative action taken by the Fire and Rescue Service working in partnership with other agencies. The target will be achieved by a steady reduction year on year in fatalities in road traffic collisions and fires.The aims and objectives of this organization are to help people to rescue them away from dangerous things, and also to move out the fire away, so the people will be in safe. They are trying their best , so they will be the best from their competitors. P2 describe the diametrical stakeholders who incline the purpose of two contrasting organisations M1 explain the points of view from antithetical stakeholders seeking to influence the strategic aims and objectives of two contrasting organisations StakeholdersA person, group, or organization that has direct or indirect stake in an organization because it can affect or be affected by the organiza tions actions, objectives, and policies. Key stakeholders in a business organization include creditors, customers, directors, employees, government (and its agencies), owners (shareholders), suppliers, unions, and the community from which the business draws its resources. Stakeholder Grouping Interest Tesco PLC NY Fire & Rescue Service Consumers/customers They expect high quality, value for money products. Customers often identify with the brands they buy.They like to see improvements that crumble them better value for money. People who want to buy high quality food or other staff This are the local people in the local area who wants to take the fire come on Employees/workers The company provides them with a salary/money to live (a livelihood). They seek security, promotion opportunities, job satisfaction and rewards. This are the workers in the stores, they are interested in security This are the firemen, their job is to rescue people and to remove the fire for safety. Suppl iers They want steady orders and defrayal for tag oning stock. They also want to feel valued. People which supply different staff like water, food, drinks etc. They do it because they are sure that Tesco Is a achieverful business and if they are successful so they have a lot of profit , and suppliers are sure in Tesco and they have more orders cause Tesco has more customers People, who supply the equipment, like the extinguishers. Owners They may be a mend trader or in a partnership. In a company it would be the shareholders. Often musical theme to be the most in-chief(postnominal) stakeholder. They see themselves as the principal risk taker. They want to see share of profit increasing and the value of the business rising. So the owner of Tesco is the shareholders, they are interested in success of their business, they want Tesco to be the best, as every shareholder does. The government is the owner of the NYFRS. The government wants to succeed this organization in their job , so people will be in safe. Trade Unions They represent the views of the employees of the business. They want high wages and better conditions. They want Tesco to be successful, because if Tesco is successful, so workers conditions will be better, because this stakeholder is interested in employees pacifier and life. They are interested in firemen success and conditions, wages etc. So if firemen start to rescue people or removing fire more and more, so they could get salary and this is good for Trade Union, this is what they want. Employer Associations They are the employers equivalent of the TU. They represent the employers interests in specific associations. Basically this stakeholder is equivalent Trade Union, they have quite the same interests, they also take care about the workers, except in specific way. They are feeling for the comfort of the firemen, in specific associations. local anaesthetic communities The actions of businesses can have a big effect on communit ies around them. They want improved facilities and provision of jobs. Local communities wants Tesco to be considerate about the people who live nearby, considerate about the emotions and feelings. This are the people who live near by the fire rescue service base, so when they have an emergency call they start to drive fast and a lot of tone etc. People want them to be considerate about them and to think about them, that people could be sleeping now, or doing something different when they cant be disturbed. political relations They want successful organisations which contribute to stinting growth and provide jobs and tax revenue. They also like businesses that contribute towards the welfare of the countrys high society. Government wants Tesco to succeed, so the economy of the country would improve more and more, and more employees would be needed as the company will grow, so less unemployed people would be. The government wants to succeed this organization in their job, so peo ple will be in safe, and the countrys level of popularity would increase. Tesco 1) Owners 2) Workers 3) Supplies 4) Customers 5) Government NYFRS 1) Government 2) Workers 3) Suppliers 4) Customers 5) Local communities D1 Evaluate the influence different stakeholders exert in ONE organization Tesco 1) Directors To be as infrangible in everything we sell as we are in food Directors are the stakeholders which have the most influence of the Tesco, because they can do everything what they want with the business, because it is theirs. They have ultimate direct and power.If they want for example they can transmute the name from Tesco to something else etc. 2) Workers- To build our police squad so that we create more value Workers are the number most influence stakeholders in Tesco. This is because if thither is no workers so the business cant grow at all and it will fail, no workers, means no job done. But also if the workers would give-up the ghost the Tesco, it is not such a big p roblem, because Tesco is well known successful business, and a lot of employees want to work for them. 3) Customers- To grow the UK coreCustomers are 3rd important stakeholders which have influence on Tesco. So if thither would not be customers the business would not be able to make profit at all, so customers are also really important part of each business. If the Tesco loses the customers , so they will go to theirs rival businesses, such as Asda and Sainsburys, and this could be because their would be not enough workers, or the customer service would be at low level. 4) Suppliers- To put our responsibilities to the communities we serve at the heart of what we do.Suppliers are last important stakeholders with influence on Tesco, because if the suppliers wont supply any products so Tesco would have to use its own products, but that wouldnt make a lot of profit, and wont be sustainable. If Tesco loses the suppliers, it is not a problem, because there are a lot of suppliers which a re free and waiting for their chance, but if the suppliers were too good, this would be sad. P3 pick out how two businesses are organised TESCO Span of confine The number of subordinates that a manager or supervisorcan straight control.This number varies with the type ofwork complex, variable work reduces it to six, whereasroutine, fixed work increases it to twenty or more. Chain of leave out Theorderin whichauthorityandpowerin anorganizationis wielded and delegated fromtop managementto every employeeat everylevelof the organization. Instructions flow downward along the chain of command and accountabilityflowsupward. The map shows that Tesco has a different level of workers in its organization. These shows the mangers and members, whom they control. The managers take responsibility of what their assistants do.Manager of one job cant control the assistants of other job manager, so everything is equal. The boss of everyone is the store director, after him is regional manager as y ou can see, and later is the store manager, and only than other managers of different jobs, and on the bottom of the chart are all of the assistants of all of the mangers. So in Tesco and in all other businesses the member of the working team cant control anyone above him, or anyone or the same line, he can control only the people who are under him. It is very hard to control big organization. So, it will be better to break the organization into smaller parts.There are 4 main ways of breaking a business down into smaller sections 1) By Function- What is the sense of each section? 2) By Location- Where is the section fit(p) on the map? 3) By Product- Which service does the section belong to? 4) By Process- A customer staying approached on the other customers who are interested in Tesco. There are 2 main types of organizational social organisation 1) Tall 2) Flat The difference between this two is that tall has more levels than flat , only in Flat Mangers there are wider span of co ntrol. . So, we can say that Tesco has Tall structure, because in Tescos organisational Chart has a lot of levels.North Yorkshire Fire and Rescue Service It is really hard to understand who is who, who is compulsive whom, the table is a bit messy, and so I created a better one for you But on Structure of Commission we can see that Director General has two lines. First, is that he should control 3 Directors, Corporate and Forestry, Central Services (HR, IT, Finance), Business Units, Forest Research. The North Yorkshire Fire and Rescue Service is looking for so different comparing to Tescos. . In Forestry Commission General Director works with more employees, however in Tesco Director works just with managers.But The North Yorkshire Fire and Rescue Services type of organizational structure is Tall, because it has many lines. And Forestry Commission is organization by Location, because they are separated on different locations, they have 3 directs in same country. Task 2 1) Finance a ddresses the ways in which individuals, business entities and other organizations allocate and use monetary resources over time. It helps Tesco with finance. 2) Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. ) The act or process or producing, bringing forth, or exhibiting to view as, the production of commodities, of a witness. That which is produced, yielded, or made, whether naturally, or by the application of intelligence and labor as, the productions of the earth the productions of handicraft the productions of intellect or genius. 4) Customer Service is the commitment to providing value added services to external and internal customers, including attitude knowledge, technical underpin and quality of service in a timely manner 5) Sales- Total dollar amount poised for goods and services provided.While payment is not necessary f or recognition of sales agreements on company financial statements, there are strict accounting guidelines stating when sales can be recognized. The basic principle is that a sale can only be recognized when the transaction is already realized, or can be quite easily realized. This means that the company should have already received a payment, or the chances of receiving a payment are high. In addition, delivery of the good or service should have taken place for the sale to be recognized. ) Human resources- is a term used to describe the individuals who make up the workforce of an organization, although it is also applied in labor economics to, for example, business sectors or even whole nations. Human resources is also the name of the function within an organization charged with the overall responsibility for implementing strategies and policies relating to the management of individuals. Task 3 I will tell now, what makes Tesco and Forestry Commission similar and what makes them different. Firstly, they both have General Director, and he has helpers.But in Forestry Commission General Director has more employees (they are 3 directors and other staff members), however in Tesco, Director has just one helper. Secondly, this two organizations have two different, smaller parts. Tesco has broken down on process and North Yorkshire Fire and Rescue Service by Location. Last thing which I want to say is that, they have the same type of organization its Tall. They have many levels and lines, which helps them to control their business. P4 explain how their style and organization helps them to fulfill their purpose